Standard |
BAR 121 – Shop Management/Ownership
Emphasizes the steps involved in opening and operating a privately owned cosmetology salon or barber/styling shop. Topics include: planning a salon/shop, business management, retailing, public relations, sales skills, client retention, and entrepreneurship.
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Competency Areas |
Hours
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Planning
a Salon/Shop |
Class |
3 |
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Business
Management |
2 |
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Retailing |
P. Lab/O.B.I. |
0 |
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Public
Relations |
Credit |
4 |
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Sales
Skills |
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Client
Retention |
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Prerequisite/Corequisite: |
BAR 116 and BAR 117 |
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Course Guide |
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Competency |
After completing this
section, the student will: |
Hours |
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Class |
D.Lab |
P.Lab/ O.B.I. |
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PLANNING A SALON/SHOP |
8 |
0 |
0 |
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Preplanning |
List areas in which a person must be knowledgeable to plan
a salon/shop |
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List things to consider in selection of a location for a salon/shop. |
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Physical layout |
Illustrate a layout for an open salon/shop and a closed operator salon/shop. |
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List important aspects of a well planned salon/shop. |
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Compliance with laws, rules, and regulations |
Secure copies of state, county, and city laws. |
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BUSINESS
MANAGEMENT |
8 |
0 |
0 |
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Ownership |
List the types of ownership. |
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Record
Keeping |
Identify
sources of income. |
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Explain payroll procedures. |
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List types of taxes to be filed and paid. |
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Inventory salon/shop supplies. |
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Inventory retail supplies. |
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Prepare customer data cards. |
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Design and maintain other necessary records. |
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RETAILING |
8 |
0 |
0 |
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Records |
Develop an inventory list. |
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Develop a "needed" items list. |
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Organize a stock area. |
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Complete a supply order. |
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Selling |
Demonstrate educating a client on services, products, and procedures. |
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Sell products to client. |
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Identify principles which need to be applied in selling. |
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Create a display of products for a service. |
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PUBLIC RELATIONS |
0 |
10 |
0 |
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In-shop public relations |
Answer a telephone properly. |
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Operate an appointment desk. |
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Account for monies for services provided. |
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Maintain a reception area. |
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Resolve customer complaints. |
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Supervise personal and public sanitation. |
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Visit civic, church, social clubs, and other places to promote salon/shop services. |
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SALES
SKILLS |
0 |
0 |
5 |
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Skills |
Demonstrate selling of extra services and products. |
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CLIENT
RETENTION |
0 |
0 |
5 |
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Techniques |
Greet clients properly. |
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Hold a client consultation. |
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Annotate personal data cards. |
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Resolve client complaints. |
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Schedule and/or re-schedule appointments to customer
satisfaction. |
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ENTREPRENEURSHIP |
6 |
0 |
0 |
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Define
the term entrepreneur. |
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List
responsibilities of an entrepreneur. |
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Develop
a personal inventory (Skills Assessment). |
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Explore
organizational systems |
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Develop
an organizational plan. |
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Demonstrate
an understanding of business risk factors. |
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Determine
known risks. |
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Project
unknown risks. |
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Develop
a plan of action for business risks. |
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Suggested Resources |
Ahern, J. J. (1986). West's textbook of cosmetology (2nd
ed.). St. Paul: West.
Dalton, J. W. (1992). The professional cosmetologist (4th ed.).
St. Paul: West.
Hantz, P. (1974). Custom cutting and air waving. San
Mateo, CA: Ponce College of Beauty.
Kibbe, C. V. (1988). Standard textbook of cosmetology (2nd
ed.). Bronx, NY: Milady.
Powitt, A. H. (1987). Hair structure and chemistry simplified
(2nd ed.). Bronx, NY: Milady.
Ross, C. (1979). The encyclopedia of haircutting. Bronx,
NY: Milady.
Scott, O. P., et al.
(1984). The Prentice Hall textbook of
cosmetology (2nd ed.). Englewood Cliffs, NJ: Prentice Hall.
Swaton, J. N. (1986). Chemistry for cosmetology students, a
programmed text. Downey, CA: Intron.
VTECS. (1984). Catalog of performance standards for
cosmetology. Atlanta: Author.
Videos/slides/other resources
Bergwall Productions
839 Stewart Ave
Garden City, NY 11530
Milady Publishing Co.
3839 White Plains Rd
Bronx, NY 10467
Georgia State Dept of Education
Twin Towers
Atlanta, GA 30334
International Institute for Coiffeur Design
New York, NY
Clairol Inc. Educational Aids
CN 931 Parsizzsany Rd
Whizzsany, NJ 07980
National Cosmetology Association
St. Louis, MO
Professional Magazines
American Salon
National Beauty School Journal
Shop Talk