NTT 123 – Professional Leadership

Networking		2	3	0
	Explain the value of networking locally among the following groups: a. Therapists b. Healthcare Community c. Businesses d. General Public e. Community outreach events.
	Explain the benefits of mutual coaching among peers.
	Explain the benefits of securing a business mentor.
	Identify healthcare professionals that could most benefit from the services of a Neuromuscular Therapist.
	Discuss means of establishing relationships with medical professionals.
	Develop a referral list of professionals to address diverse needs of clients.
	Identify workplace opportunities which serve your selected target group.
	Upon choosing your target group, identify professions that would benefit from mutual referral.
Business Promotion		2	4	0
	Create a professional resume and cover letter.
	Participate in a mock job interview and critique yourself based on supplied criteria.
	Create a promotion portfolio to consist of logo, business name business cards, mission statement, brochure of services, educational brochures, discount and gift certificates, and letterhead.
	Present an overview of the benefits of massage for an approved musculoskeletal or nervous condition or pathology to include a history, anatomy involved, current treatments, demonstration of Neuromuscular Therapy treatment, and implications for NMT treatment within a particular medical office.
	Identify community outreach opportunities available to the professional Neuromuscular Therapists
	Associate effective marketing strategies with specific target groups
BUSINESS MANAGEMENT		1	4	0
	Discuss employment options as a Neuromuscular therapist to include: a. Sole Proprietorship as defined by IRS Tax Law, and b. Employee status as governed by IRS Tax Law.
	Compare and contrast benefits and legal responsibilities of sole proprietorship with those of employment status.
	Interview a small business with questions reflecting a typical SWOT Analysis as well as competencies of this course.
	Explore local zoning and licensing laws as they relate to potential sites for a business clinic.
	Compile a Documentation Portfolio to include soap notes, informed consent, client intake, release forms, policies and procedures.
START-UP PLAN PORTFOLIO		2	4	0
	Create a clinic floor plan appropriate to the Neuromuscular Therapy profession.
	Estimate business start-up cost that allows for three months of the following: a. Supplies b. Office supplies c. Utilities d. Rent or Lease e. Phone f. Advertising g. Liability Insurance for a year h. NCBTMB Certification i. All Equipment j. Licensure.
	Identify potential target groups
	Conduct a market analysis.
FINANCIAL MANAGEMENT		3	5	0
	Estimate the monthly and yearly expenses for the self-employed Neuromuscular Therapist Equipment Supplies Utilities Laundry services Advertisement Rent Taxes
	Estimate the projected income over a three year period for a full time therapist with a minimum of 25 one hour sessions for a 49 week year.
	Balance a mock check book with provided Bank Statement data.
	Enter supplied data onto the following forms or ledgers: a. Mileage record, to show beginning and ending odometer readings. b. Four (4) column ledger, to show client, date, payment amount method. c. Deposit slip, show daily and weekly deposits.
	Correctly complete a mock 1040 Tax form with given financial data on a supplied W-2 form.
	Correctly complete a mock Schedule C Tax Form, with given financial data and 1099, to show income and itemized deductions.

Suggested Resources

Sohnen-Moe, Cherie. (1997). Business Mastery 3: A Guide for Creating a Fulfilling, Thriving Business and Keeping It Successful. (3^rd ed.). Sohnen-Moe Associates, Inc.
ISBN-13: 9780962126543

Thompson, Diana L. L. (2005). Hands Heal. (3^rd ed.). Lippincott, Williams, and Wilkins.

Posted: 05/27/08

Competency Areas	Hours
Networking	Class	1
Business Promotion	D. Lab	2
Business Management	P. Lab/O.B.I.	0
Start-up Plan Portfolio	Credit	2
Financial Management

Prerequisite:	NTT 108
Corequisite:

D.Lab

3

4

4

4

5